How It Works

Demora Ads makes campaign booking simple, transparent, and effective.
Whether you’re planning a quick burst or a multi-channel activation, every campaign follows a clear, guided process — from booking to reporting.

1. Booking & Planning

Start by browsing the Shop to explore available formats — onsite, in-app, live shopping, or in-store.
Each product page clearly lists pricing, specifications, and delivery windows.

Once you’ve chosen your ad placements:

  • Add them to your cart and complete checkout.

  • Our team will contact you to confirm details and creative deadlines.

  • For custom packages or multiple placements, reach out directly at ads@demora.shop.

2. Creative Materials & Specifications

After booking, you’ll receive a confirmation with format specs and asset guidelines.
Typical creative requirements include:

  • Display: image size, max file weight, and CTA placement

  • Video: length, aspect ratio, file format, and thumbnail options

  • Editorial / Content: copy length, image ratios, and linking rules

  • Email: HTML or image assets, header text, and UTM parameters

Templates and upload links are provided after order confirmation.

3. Editorial Deadlines

Campaign Type Asset Deadline Go-Live Window
Onsite & In-app 5 business days before flight Rolling availability
Live Shopping & Video 10 business days before flight Fixed date/time
Email / CRM 7 business days before send As per newsletter schedule
Print / In-store 14 business days before activation Fixed campaign window

Late assets may affect campaign timing — please plan ahead to ensure smooth delivery.

4. Campaign Activation

Once approved, your campaign will be scheduled and trafficked by our ad operations team.
We handle creative QA, pacing, delivery optimization, and flight reporting — ensuring everything runs seamlessly across devices and platforms.

5. Reporting & Optimization

After your campaign ends, you’ll receive a Performance Summary Report including:

  • Impressions, reach, and CTR (where applicable)

  • Engagement and conversion metrics

  • Add-to-cart and sales attribution (for eligible placements)

  • Optimization insights and recommendations for future flights

For advanced studies (brand lift, cross-channel reach, creative testing), contact your account manager.

Need Assistance?

Our campaign team is ready to help you with planning, specs, and scheduling.
Reach us at ads@demora.shop or through the Contact Us page.