New Ad Formats for Retail Media

We’ve expanded our offering with high-impact, performance-ready formats across onsite, app, and CRM. Below is a quick overview with specs, availability, and how to book.

What’s new

1) Shoppable Product Demo Video (Onsite PDP)

  • Goal: Engagement & conversion on PDP

  • Placement: Product page, inline module

  • Specs: 15–45s, 1080×1080 or 1920×1080, MP4, ≤30MB

  • Tracking: Views, CTR, add-to-cart assists

2) App Inbox Card

  • Goal: Awareness & revisit

  • Placement: App inbox stream

  • Specs: 1080×1350 image, title ≤60 chars, body ≤140 chars, CTA

  • Tracking: Impressions, CTR, session start

3) Geo-Targeted Push (Add-On)

  • Goal: Local footfall or nearby re-engagement

  • Targeting: Radius or city-level; dayparting supported

  • Specs: Title ≤40 chars, body ≤120 chars, deep link

  • Tracking: Sends, opens, deep-link sessions

4) Newsletter Feature Placement

  • Goal: Reach & traffic

  • Placement: Weekly newsletter feature block

  • Specs: 1200×628 image, headline ≤60 chars, copy ≤200 chars, URL

  • Tracking: Sends, opens, clicks

5) Performance Reporting Add-On

  • Includes: Post-flight insights, assisted sales view, creative notes

  • Delivery: PDF summary plus CSV detail (on request)

Availability & deadlines

Format Lead time Notes
Shoppable Product Demo Video 10 business days Requires video asset or production add-on
App Inbox Card 5 business days Rolling inventory
Geo-Targeted Push 5 business days Targeting & daypart plan required
Newsletter Feature Placement 7 business days Subject to editorial calendar
Performance Reporting Add-On — Delivered within 5 business days post-flight

Late assets may shift go-live dates. Please plan ahead.

How to book

  1. Open the Shop and add desired formats to your cart.

  2. Complete checkout to reserve inventory windows.

  3. You’ll receive a confirmation with upload links and final deadlines.

Need help with creative? See How It Works for specs and production options.

Quick FAQs

Can Demora produce the video for me?
Yes — choose a production package at checkout or contact us for a custom scope.

Can I combine formats into one campaign?
Absolutely. Bundle onsite, app, and CRM formats for stronger results.